The past month has seen the gaming world rally around the people of Ukraine as the country continues to suffer under Russia’s continued invasion. Twitch streamers like Asmongold as well as various companies like Humble Bundle have been doing their part to raise funds for humanitarian organizations sending aid to the war-torn country including Unicef and Relief Everywhere. Epic Games is now contributing heavily to these efforts through revenue from its battle royale behemoth, fortnite.
Epic Games, alongside Xbox, previously announced that the two parties are coming together to raise relief funds for Ukraine through the popular battle royale. The two gambling giants said that all profits fortnite collected between March 20 and April 3, 2022, would go to four humanitarian organizations currently working in Ukraine: the aforementioned Unicef, Direct Relief, the United Nations World Food Program and the United Nations Refugee Agency.
In a March 29 follow-up, Epic said on its official website that it has already reached $100 million which is expected to go immediately to the four listed organizations. He added that given the total raised, the funds would also go to support World Central Kitchen, which is trying to provide fresh, hot meals to Ukrainians with little access to food as a result of the invasion. Epic then took to Twitter to thank fortnite players who have contributed to the studio’s relief efforts, which will continue fundraising for four more days.
Epic’s relief funds are also, to date, one of the largest monetary contributions to relief efforts for Ukraine and refugees fleeing the country. Humble Bundle was another company to donate a massive sum to these efforts, announcing on March 25 that it had raised $20 million in the “Stand With Ukraine” sale it was hosting. This is in addition to the many millions of dollars raised by streamers and businesses, cumulatively, all going to Ukraine.
Worth mentioning is the impact the gambling industry has had on Russia as well, which has already been hit hard by international sanctions, creating massive inflation and supply shortages. Almost every major game company, from Electronic Arts to Epic and seemingly everyone in between, has halted sales of all games and related add-on content in Russia, although most games remain online so that Russian players continue to play. In an effort to counter this, the Russian government has legalized the piracy of video games which are no longer available as a result, although it is unclear whether it has had a significant impact on the gaming industry.
fortnite is available on Android, Nintendo Switch, PC, PlayStation 4, PlayStation 5, Xbox One and Xbox Series X/S.
MORE: Humble Bundle’s “Stand With Ukraine” Pack Explained
Source: Epic Games
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